Botanic fiber touch to jean fashion!

If you have to say good bye to your beloved pants in the warm summer time, indeed the only thing you need to do is to read the label! When you see TENCEL™ Denim on the label of the product you buy, you can go on putting on your pant with a peace of mind. TENCEL™’s cellulose fibers of botanic origin help you to stay away from perspiration and moisture thanks to their breathability. They offer long lasting softness, flexibility, tenacity and smoothness to all products made of denim fabric, ranging from footwear to shirts.

Despite radical changes in the fashion industry every year, with their history of almost 150 years, jeans remain as the most popular pieces in the gardropes of many of us. Today, jeans are used for daily clothing as well as in many segments of business clothing. However, in warm summer days, they are merely put on the back burner. But you don’t need to give up wearing your jeans or change your clothing style when it gets warm! TENCEL™ fibers focus on feeling good in clothes, offering unlimited freedom with denim products in every season.

TENCEL™ Denim cellulose fibers come from renewable wood sources. With their botanic roots, they enhance breathability by releasing moisture and sweat from the fabric. TENCEL™ Denim combines mobility with comfort and flexibility. Its strength and long lasting colors make it indispensable for denim fabrics.

Another feature of TENCEL™ Denim fiber is offering a smooth structure to denim fabrics. So the products can remain soft like the first day and offer all-day comfort, especially in warm days.

Denim fabrics are used in many products ranging from pants to dresses. To wear them also in summer months all you need to do is reading the labels of the products you buy and selecting TENCEL™ Denim products. TENCEL™ fibers will not only win your heart with the properties they add to denim fabrics, but also with their low carbon footprint and environmentally responsible production process.